“ THIS IS MY IDENTITY.
IT’S NEVER BEEN ABOUT A TREND. ”

- LORI GOLDSTEIN

“ANYTHING GOES WITH EVERYTHING” is the credo of trailblazer, stylist, author and entrepreneur Lori Goldstein which has come to define her aesthetic signature as well as the scope and depth of her career. Lori’s career has been expansive, from her collaborations with photographers Annie Leibovitz at Vanity Fair and Steven Meisel at Vogue Italia, to her styling for designers Donatella Versace and Vera Wang. For Lori, it is never a question of “why” but always “why not.”

Since 2009, Lori Goldstein has given women permission to play with their everyday fashion and style via her hugely successful lifestyle brand. As an expert stylist, having collaborated with Vanity Fair, Vogue Italia and many more, Lori has managed to condense all her talent into a unique, distinctive brand DNA. With its wide array of textures, different treatment of fabrics, asymmetrical silhouettes and colors, each piece seamlessly pairs well with one another.

Lori Goldstein’s lifestyle brand retains the essence of the avant garde and the trailblazing looks she is best known for while offering effortless everyday looks that flatter women of all ages, shapes and sizes.

The LOGO brand, exclusive to QVC, is one of QVC’s fastest growing lifestyle brands for the last 12 years, particularly because it offers customers a unique assortment of product and a differentiated brand story, giving women permission to play and allowing them to craft their own style.