CREATIVE DIRECTION / BRANDING / DIGITAL

Xcel markets our dynamic brands through a 360 ̊ approach, developing engaging content distributed through all channels (television, digital, and social) featuring our products, designers, and brand ambassadors.

Our unique partnership with QVC, HSN, and other media companies enables us and our digital and brick and mortar retail partners to create unparalleled content and reach over 350 million households worldwide.