Xcel Brands operates full-service in-house design teams for each of its brands to ensure beautiful,
on-trend, and retailer-specific collections.
Develop seasonal trend reports identifying key trends, color palettes, and print and patterns based on unique brand aesthetics and objectives, synthesizing input from all creative sources, design forecasting resources, textile design studios, trade shows, visionary and competitive brands, and historical sales data analysis
FABRIC & TECHNIQUE DEVELOPMENT
Oversee selection and production of and fabric and technique development including embroideries, appliques, lace patterns, plaids, yarn dye layouts, and embellishments including fabric positioning.
PRINT & PATTERN CREATION
Produce seasonal artwork for apparel, accessories, home goods and other product categories, based on the specific needs of each vertical. Process includes product-specific engineered layouts and custom colorways to meet seasonal themes and brand objectives.
WHAT WE DO